It’s been less than a year since I first heard ’77. I received a YouTube-link , clicked it and was totally fascinated. 30 years after Bon Scott had died, AC/DC was still producing great albums, the best music on earth to me, but like many AC/DC fans I missed Bon Scott and wondered what we [...]
Archive for the ‘Sponsored Projects’ Category
On Tour With A Rock’n'Roll Band
Posted: November 1, 2011 in business campaigning Switzerland, Life of a Campaigner, Sponsored ProjectsTags: '77, AC/DC, business campaigning Switzerland, Rock'n'Roll
Why Do I Sponsor A Rock’n'Roll Band?
Posted: May 9, 2011 in business campaigning Switzerland, Campaigning Concept, Life of a Campaigner, Sponsored ProjectsTags: business campaigning Switzerland, Peter Metzinger, Campaigning, '77, seventysevenrocks, AC/DC, Rock'n'Roll
In December I came to know a band from Barcelona. A friend had sent an email that I might like them. Indeed, I loved them immediately. It is no secret that I am a big AC/DC fan, and as much as I love Back In Black and their latest albums, the era with Bon Scott [...]
World Campaigning Forum: Learning from one another. To make our world a better place
Posted: September 22, 2010 in Campaigning Concept, pro:campaigning, Sponsored ProjectsTags: Brand Gap, Business Development, Campaigning, Community Building, Concepting, Election Campaigning, Passion Brands, Scenario Planning, Strategic Planning, Strategic Thinking, Strategische Kommunikation
During my career as a campaigning consultant and agency owner I came across a couple of books that marked milestones in the development of strategic thinking and the way business developers, marketers, strategists and communication specialists address change. I am thinking of people like: Marty Neumeier, author of The Brand Gap Alexandre Robert, co-author of [...]
bfu: Anzahl Motorradunfälle Schweiz überproportional gesunken
Posted: August 24, 2010 in Life of a Campaigner, Sponsored ProjectsTags: IG Motorrad
bfu: Anzahl Motorradunfälle Schweiz überproportional gesunken. Kommentar: http://samu.li/bMAqf2 (via seReive)
Video von business campaigning Switzerland enthüllt…
Posted: August 11, 2010 in business campaigning Switzerland, Sponsored Projects, via SereiveTags: via Sereive
Video von business campaigning Switzerland enthüllt: SIR MOUNT H killt jeden Kater: http://samu.li/9Q7voZ (via seReive)
Produktbeschreibung SIR MOUNT H angepasst
Posted: August 3, 2010 in Know-how, Life of a Campaigner, Sponsored Projects, via SereiveTags: via Sereive
Hab mal Produktbeschreibung SIR MOUNT H angepasst. Nun passt der Text besser zu Corporate & Product Identity http://samu.li/d1BAdb (via seReive)


